Warner Music Denmark partners with Absolute for new Alphabeat album

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Warner Music Denmark partners with Absolute for new Alphabeat album

First Alphabeat LP in 6 years

Warner Music Denmark has partnered with Absolute Label Services for the release of a new album from Danish hitmakers Alphabeat in the UK.

The as yet untitled album will be the first from Alphabeat in six years and is due for release in Q4 2019.

It will be preceded by two singles including ‘Shadows’, which has already become a No.1 radio hit in Denmark and is currently climbing the Music Week and Billboard Club Charts.

Absolute is working closely with Alphabeat manager Jakob Sorensen at The Bank and Warner Music Denmark for the UK release.

Alphabeat took over the international music scene in the late 00s after bursting onto the global stage with their debut single, Fascination, in 2006. They have sold more than 1 million albums and singles during their career.

The international version of their debut album, This Is Alphabeat, went Top 10 on the Official UK Albums Chart in 2008 and is one of just four Danish artist albums to have achieved this accolade (the others being Nina & Frederik, Aqua and Lukas Graham).

This Is Alphabeat is certified Gold in the UK where it has sold in excess of 170,000 copies.

Alphabeat have had five Top 30 singles in the UK charts: Fascination (No.6), 10,000 Nights (No.16), Boyfriend (No.15), The Spell (No.20) and Hole In My Heart (No.29).

Speaking of the deal with Absolute, The Bank’s Jakob Sorensen said: “We were looking for a UK team that would be as enthusiastic as we are about the comeback. We’ve found that and are so thrilled to be working with the focused team at Absolute. They understand the vibe of the band and we are looking forward to releasing the next album with them.”

Absolute Label Manager Fraser Ealey said: “I’ve always been a massive fan of Alphabeat. They manage to consistently create such well-crafted pop songs and have contributed so much to the genre – their return to the spotlight is well-overdue! It’s been a pleasure to work with Warner Music Denmark and Jakob. Together, we’ll be able to give this new body of work the platform it deserves.”

Founded in 1998, Absolute is one of the world’s most established independent label services companies. It has a varied client base, having worked on high profile album releases from artists and labels including Steps, All Saints, Jake Shears, Kim Wilde, Alice Cooper, The Overtones, 67, Dappy, Ay Em, RAM Records, Ferris & Sylvester, Bananarama and many more in recent years.

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